Douglas C. Ayers

My journey with Salesforce and Technology






I grew up in Lexington, Kentucky then moved to Bowling Green to attend Western Kentucky University where I double majored in Computer Science and Spanish, graduating Summa Cum Laude. In college I joined the Spanish Club so that I could spend more time with a girl I liked. It worked out and we got married after graduation, have two wonderful kids, and now call Nashville, Tennessee our home.

Ironically, my first job out of college was to migrate a company from Salesforce to an in-house CRM that my team was developing. After seeing the power of the platform, I pivoted and built my career around helping companies to adopt and run their businesses on Salesforce.

My passion for sharing knowledge, helping people learn, and developing with Salesforce led me to become the Nashville Developer Group Leader, a RAD Women Apex Coach, present at conferences and webinars including Dreamforce, and nominated as a Salesforce MVP.

Salesforce Certified, most notably the prestigious System Architect, Application Architect, and Platform Developer II certifications.

By day I’m a Technical Curriculum Developer for Trailhead at Salesforce, creating content and exercises for instructor-led trainings, hands-on workshops, and Superbadges.

By night I can be found here blogging about my Salesforce exploits, answering #askforce questions on Twitter, or coding on one of many of my open source projects.

I invite you to follow me on Twitter, LinkedIn, GitHub, Salesforce Trailblazer Community, and YouTube where I post tutorial videos that complement my blog posts.

3 thoughts on “About

  1. Doug,

    Firstly, your website is really awesome its like a SFDC 101 for everyone. I have a question and I hope you can help me in that. I work in SFDC CRM team in my origination as a business analyst and our team want to include Google Analytic into SFDC to track the users engagement into SFDC, Can you please tell me what kind of value it adds to the existing CRM, do you thing that we can get some good insights out of GA which will be really useful.

    Thank you so much in advance

    Liked by 2 people

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